Honda to Begin Sales of N BOX, First Model of New Mini-vehicle N Series

TOKYO, Japan, November 30, 2011 – Honda Motor Co., Ltd. today announced it will begin sales of the N BOX, the first model of the new mini-vehicle N Series, on December 16, 2011. Honda created the N Series with a passion to create the best and new vehicle for Japan, and a newly-designed platform and powertrain were adopted for the N Series models.

Honda, which has great experience in producing minivans, developed the N BOX with the goal of creating a “mini-minivan,” condensing the attractiveness and values of a minivan into a mini-vehicle. Featuring an innovative platform, the N BOX realizes spaciousness, comfort and economic efficiency beyond the concept of a mini-vehicle.

Through the combination of the new platform, the center-tank layout, and the newly-developed powertrain, the N BOX features one of the largest cabin spaces*1 among all mini-vehicles in the market. This new platform embodies Honda’s M/M (man maximum/machine minimum)*2 concept, the origin of Honda’s automobile design. The center-tank layout is Honda’s unique packaging technology, first adopted for the Fit, which innovated the concept of a “small car.”

The newly-developed engine and transmission enabled the N BOX to realize both dynamic driving and excellent fuel economy. With the adoption of the idle stop mechanism, which has been adapted from hybrid vehicles, the N BOX realized top level fuel economy in its class*3.

Customers can choose from several types and packages to accommodate their preferences. In addition to the base grade, which offers the spaciousness and sense of security suitable for a family with children, N BOX Custom is offered for customers who seek a vehicle with strong individuality and a sense of presence.

*1
Honda internal research, after the current mini-vehicle standards were applied (as of November 30, 2011)
*2
Honda’s “man maximum, machine minimum” concept is a basic approach to Honda car design calling for maximizing the space available for people and minimizing the space required for mechanical components
*3
Honda internal research, “super-height” class (as of November 30, 2011)