2012 Ford Focus Electric

First Drive Review

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Electrified, if not quite electrifying.

Building an electric car from scratch has one major advantage: A clean-sheet design makes it easier to hide a large battery pack. But aside from optimizing the location of  the heaviest part of the car, purpose-built electrics haven’t exactly been electrifying to drive. From the General Motors EV1 to the Nissan Leaf, electric cars designed from the jump to be electrics drive like fridges.  And not even the cool stainless-steel and glass-doored kind. To make an electric car fun, we advise starting with a great gasoline-powered car and converting it to run on electricity. Tesla did just that with the Lotus Elise, which resulted in its sporty Roadster. Now, Ford has taken one of our favorite five-door hatchbacks—the 10Best-winning Focus—and converted it to run on amps instead of gas.

Ford aims this vehicle directly at the purpose-built Leaf. We immediately noticed that the electric Focus acts a lot like any other Focus. You get the regular car’s solid chassis, refined manners, precise steering, and playful character. The Leaf is a lot less involving and gratifying to drive; it’s more simulation than stimulation. Score one for the converted car.

That said, the electric Focus is no stoplight king. A 141-hp AC motor sits between the front wheels and offers 188 pound-feet of torque at all times. The motor works against 3700 pounds of mass through a single-speed transaxle.  Acceleration has the slow grace of a Lincoln Town Car. We estimate a 0-to-60-mph time of 10 or so seconds, on par with the less powerful, nearly 350-pound-lighter Leaf. Remember 85-mph speedometers? The electric Focus couldn’t peg one; top speed is governed at 84 mph.

Aston Martin–like grille, a plug in the front fender, and an eerie silence are this electric’s dead giveaways.

What this EV does have, though, is a number of  information displays that goad drivers into extracting the most mileage from the battery’s electrons. Our favorite is the braking coach that displays what percentage of every stop’s kinetic energy makes its way back into the batteries. In lieu of speed, you can entertain yourself by trying to maximize your efficiency.

According to EPA tests, the Ford EV has a range of 76 miles on a single charge; on the same test, the Leaf scores 73. The Focus is slightly more efficient than the Leaf and returns a combined mileage number of 105 MPGe (miles per gallon equivalent) compared with the Leaf’s 99. That means the electric Focus can travel 100 miles for about 25 cents less than the Leaf.

Another advantage for the Ford is that recharging the Focus’s 23-kWh lithium-ion battery from empty takes three to four hours on 240-volt power (nearly half the time required for the Leaf). On 120 volts, a full charge takes about 20 hours. Ford credits the battery’s highly effective cooling system for this. Unlike what Nissan offers for the Leaf, Ford isn’t making available a quick-charge 440-volt plug on the Focus, but there is less need for one.

A major disadvantage of the electric Focus is that its battery pack takes up a lot of space. Since this car wasn’t designed as an EV, the pack sits inside, under and behind the rear seat, like a giant suitcase you can’t remove. Say goodbye to hatchback practicality; there’s barely enough room back there for a set of golf clubs. Conversely, Nissan packages the Leaf’s battery under the floor, out of sight and out of the way. We grudgingly grant one point to the purpose-built EV.

For the foreseeable future, Ford’s EV will be somewhat rare. California, New Jersey, and New York get them first. By the end of the year, Ford will add 16 more markets; and by the middle of 2013, the electric Focus should be available nationwide.

Without taking tax incentives into account, the Focus starts at $39,995, and it comes nearly loaded, with MyFord Touch, a navigation system, and a Sony-branded ­stereo. The only available options are metallic paint ($495), leather-trimmed seats ($995), and the 32-amp, 240-volt home charger ($1499 installed). The electric Focus costs a couple grand more than a similarly well-equipped Leaf SL, at $38,100, but not only does the Ford replenish its battery faster, it is also not a fridge.

Specifications

VEHICLE TYPE: front-motor, front-wheel-drive, 5-passenger, 5-door hatchback

BASE PRICE: $39,995

MOTOR TYPE: AC permanent magnet synchronous, 141 hp, 188 lb-ft

TRANSMISSION: 1-speed direct drive

DIMENSIONS:
Wheelbase: 104.3 in
Length: 172.9 in
Width: 71.8 in Height: 58.2 in
Curb weight: 3700 lb

PERFORMANCE (C/D EST):
Zero to 60 mph: 10.0 sec
¼-mile: 17.5 sec
Top speed: 84 mph

FUEL ECONOMY:
EPA city/highway: 110/99 MPGe

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